

Historic Albany Foundation Case Study
Craig’s ideas don’t stop with completion of a project: inspired concepts establish a pipeline for future assignments.
Craig strives to synthesize his clients’ visions, values, and expectations while applying his almost 30 years of creative and logistical expertise and credibility to develop compelling solutions that guarantee increased exposure – and revenue – for his clients.

Holbrook Lumber Case Study
Shufelt Group’s strategy involved comprehensive knowledge of the vast array of manufacturers, products, and multiple levels of customers.
Holbrook Lumber went live with a state-of-the-art, clean, compelling website with striking clickable imagery driving the user to an informative resource library.

New Scotland Spirits Case Study
Craig Shufelt epitomizes why working with a marketer who knows the community is critical.
The challenge with any client is adhering to their established brand while also moving the vision forward. The collateral materials needed to be produced included a tri-fold brochure, multiple rack cards themed in Design, branded coasters, staff business cards, local advertising on placemats as ads and a post card Design for local table top displays.